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Usain Bolt outruns fire is the best Rio 2016 commercial so far

admin · July 17, 2016 · Athletics, Jamaica, Jamaica Olympics, Rio 2016, Team Jamaica, Track and Field, Usain Bolt · 0 comments
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The video shows Bolt trying to out-race a new and very different competitor: fire.

Along the way, he talks about how speed is his life and that he’s always run fast. We also see Bolt tooling around in his custom-made Nissan GT-R, painted in “Bolt Gold.”

Finally, he gets in the block to race the flames. As he gets to the finish, Bolt says: “Rio. Wait for me.”




“We wanted people to experience the inner strength of the most famous sprinter in history when posed with a challenge to reach even further,” said Ronaldo Znidarsis, vice president of marketing and sales for Nissan Brazil.

Info via sportingnews.com
Ad agencyLew’Lara\TBWA created the video.

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